Urban Crest Works

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We design software that truly performs for Indian businesses

Our journey began in 2021 after witnessing numerous firms invest in apps that were polished but failed to address real problems.

Mobile application interface design process

Apps Built for Real Users

Early on, we realized that many app development firms chase features that sound impressive in meetings, but once the app launches, users often don’t engage with it the way it was planned.

We dedicate the first week to speaking directly with the people who will actually use your app. Not surveys or focus groups—genuine conversations. A local restaurant owner taught us more about delivery apps in thirty minutes than any design course ever did.

Your customers aren’t tech experts, and they shouldn’t have to be. We design apps that feel natural the very first time someone opens them.

How We Work Differently

What Creating an App Really Entails

No corporate jargon. Just the straightforward process we follow for every client.

1

Understanding What You Actually Need

We spend a couple of weeks just listening. Recently a retail client came to us seeking a loyalty program app. After speaking with their customers, we realized they actually needed better inventory visibility. We built that instead, and their sales rose noticeably in the first quarter.

2

Design That Makes Sense to Indians

We design for how people in India truly use their phones. That means accounting for varied internet speeds, different screen sizes, and multiple languages. Your grandmother should be able to figure out your app without calling for help.

3

Building and Testing in Real Conditions

We test apps on older Android devices with spotty connections, not just the latest iPhones with perfect WiFi. Your app needs to work in smaller cities during peak hours, not just in a developer's office.

4

Launch Support That Actually Helps

The first month after launch is when you'll have questions. We're available via WhatsApp, phone, or email. When a payment gateway issue hit one of our clients late at night during a sale, we fixed it within an hour. That's just part of the service.

Why Our Clients Keep Choosing Us

Most of our work comes from referrals. Here's what clients consider most important after the application goes live.

We Explain Things Clearly

No geek-speak unless you request it. When something breaks, we describe what happened and how we’re fixing it in plain terms.

"They explained why our app was slow in rural areas and fixed it without making us feel ignorant for asking." — Retail chain owner, Karnataka

Budgets That Stay Reasonable

We present a price range up front based on similar projects we've completed. If something unforeseen pops up, we discuss it before spending your money. In the previous year, the majority of projects stayed within a small margin of the original estimate.

"No hidden costs, no surprise bills. They told us exactly what things would cost and why." — Healthcare startup founder, Mumbai

Strategic, Long-Range Thinking

We build apps that can grow with your business. A logistics client began with basic tracking in 2019. Now they're handling 4,000 deliveries daily on the same foundation. We planned for that from day one.

"They asked questions about our five-year plan during the first meeting. That saved us from rebuilding everything later." — Logistics company director, Delhi

App Development Services

Pick a path — each page outlines what we create and our delivery approach.

iOS

Native iPhone & iPad development with a deployment-ready process.

Explore iOS Development

Android

Reliable apps that work across varied devices and OS versions.

Explore Android Development

Desktop

Desktop software from initial prototype to installer and updates.

Explore Desktop Development

Web

Fast, scalable web applications with a clean architecture.

Explore Web Development

Designed for Indian Market Realities

Building apps for India requires addressing challenges unseen in Silicon Valley, such as patchy connectivity, multilingual audiences, differing device capabilities, and a variety of payment methods.

We've partnered with firms across a dozen states. A delivery app that runs smoothly in Bangalore could falter in Patna if local realities aren't considered.

  • Works offline when the connection drops
  • Support for local languages and scripts
  • Various payment methods including cash-on-delivery integration
  • Tailored for budget Android devices
  • Lightweight design for users on limited data plans
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Android app creation interface
iOS app development workflow